We recently acquired a full color McCormick publication which included, at its core, this information on their binder designs. In a previous issue we published the mower portion. There is additional info we will offer in a subsequent journal. It is our mission to keep such material alive.
The new MINNESOTA Binder embodies every feature that is necessary to meet the demand for a binder that can be depended upon — not only to harvest this year’s crop, but each successive year’s under opposite and varied conditions. It is adverse conditions that test the mettle of a binder and if built to stand this strain without battle scars, then you know you have the kind of binder you need. The MINNESOTA binder is designed as a general-condition binder. It is heavier in weight because it is re-inforced to stand cutting on rough and hilly land. A MINNESOTA binder does not get out of alignment. It is easy running because it is equipped throughout with roller bearings. It is long lasting because the material of which it is made is in accordance with time tested specifications. Cheap material has no place in a MINNESOTA binder for its reputation is held higher than a profit.
Perusing through old books and magazines in the Small Farmer’s Journal library, one of my favorite things is the old advertisements. They provide some of the greatest archaeological evidence of how things have changed, and of how they have stayed the same. Here are some ads from Deering and one from Willys-Overland Jeep.