It is light tan or blond in color; light and flaky in texture; mild in both scent and flavor; all in all quite palatable. In action it has by long tradition been credited with a variety of cures and preventions. And although its popularity as an equine health panacea may be slightly on the wane, many still consider it to be virtually a “cure-all” dietary health aide for humans, according to some nutritionists who advise adding it to all meals. What is this fascinating, all-purpose, apparently healthy substance? Bran – or, the hull covering a cereal grain. It can be milled from corn, rice or whatever, but among horsepeople wheat bran is considered to be the highest in protein and quality.